All posts tagged "marketing"
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Games
/ 2 days agoGame marketing focus missing the mark at Summer Game Fest
An analysis of the recent Summer Game Fest (SGF) reveals a significant disconnect between the effort invested in announcing new video...
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Games
/ 2 weeks agoUnderserved market of older gamers grows as industry lags
MachineGames studio head Jerk Gustafsson stated in February that the video games industry has significant untapped growth potential, specifically pointing to...
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Games
/ 3 months agoIndie Pass Subscription Service Launches with 70 Games for $6.99
Independent game publisher Indie.io has launched a new subscription service named Indie Pass. The service, which became available on its official...
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Games
/ 3 months agoAI Becomes Key Tool for Video Game Discovery
The role of artificial intelligence in how players find new video games has shifted from a novelty to a central component...
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Games
/ 3 months agoAI Investment Tools Reshape Publisher Funding Decisions
The integration of artificial intelligence into investment analysis is beginning to influence how publishers allocate funding for new projects. This development,...
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Artificial Intelligence
/ 4 months agoCanva Acquires Animation and Marketing Startups
Canva, the Australian graphic design platform, has acquired two technology startups, according to company announcements made this week. The acquisitions target...
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Games
/ 4 months agoConvergence Indie Game Showcase Returns with 30 New Titles
The third Convergence indie game showcase, an online event organized and hosted by prominent game influencers and streamers, began today. The...
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Artificial Intelligence
/ 4 months agoKana Emerges with $15M for AI Marketing Agents
A new artificial intelligence startup, Kana, has publicly launched with $15 million in seed funding. The company aims to develop flexible,...
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Games
/ 4 months agoGuide Helps Indie Game Studios Manage Communications
Industry veteran Rebecca Attard Phillips has published a practical guide aimed at helping independent video game development studios manage their public...
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WordPress
/ 4 months agoWordPress Sites Can Adapt for AI Search Visibility
Website owners using the WordPress platform can implement specific strategies to ensure their content remains visible in both traditional search engine...
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