Simon Zhu, a former executive at NetEase, has established a new holding company called GreaterThan Group (GTG). The company has secured $40 million in funding and approximately $60 million in additional commitments, bringing the total financial backing to roughly $100 million.<\/p>\n
The new collective will publish several major video game titles. Among the announced projects is “Star Wars: Fate of the Old Republic.” Other games in development come from veterans of the “Call of Duty” and “Yu-Gi-Oh!” franchises.<\/p>\n
Zhu previously served as a senior executive at NetEase, a major Chinese internet technology company. His departure and the formation of GTG represent a significant move in the gaming publishing sector. The funding secured will support the company’s operational launch and its initial lineup of projects.<\/p>\n
The holding company structure suggests GTG will oversee multiple development studios and publishing deals. This model allows for diversified risk across different game projects and creative teams.<\/p>\n
“Star Wars: Fate of the Old Republic” is the most prominent title announced so far. The game taps into the popular “Star Wars” franchise and its “Old Republic” era, which has a dedicated fan base from previous games and related media.<\/p>\n
Additional projects involve experienced developers from Activision’s “Call of Duty” series and Konami’s “Yu-Gi-Oh!” trading card game adaptations. These veterans bring expertise in first-person shooters and strategy card games, respectively. The specific details of these projects, including release dates and platforms, have not yet been disclosed.<\/p>\n
The launch of GTG comes at a time when the video game industry is seeing consolidation among major publishers. New independent publishing groups sometimes emerge to offer alternative routes for developers seeking creative freedom while maintaining professional production standards.<\/p>\n