{"id":4214,"date":"2026-03-25T01:47:49","date_gmt":"2026-03-25T01:47:49","guid":{"rendered":"https:\/\/delimiter.online\/blog\/behaviour-interactive-acquires-the-fun-pimps\/"},"modified":"2026-03-25T01:47:49","modified_gmt":"2026-03-25T01:47:49","slug":"behaviour-interactive-acquires-the-fun-pimps","status":"publish","type":"post","link":"https:\/\/delimiter.online\/blog\/behaviour-interactive-acquires-the-fun-pimps\/","title":{"rendered":"Behaviour Interactive Acquires 7 Days to Die Studio"},"content":{"rendered":"<p><a href=\"https:\/\/delimiter.online\/blog\/dead-by-daylight-support\/\" title=\"Behaviour Interactive\">Behaviour Interactive<\/a>, the Canadian studio behind the popular multiplayer horror game <em>Dead by Daylight<\/em>, has acquired The Fun Pimps Entertainment. The Texas-based developer is the creator of the long-running open-world survival game <em><a href=\"https:\/\/delimiter.online\/blog\/2026-oscars\/\" title=\"7 Days to Die\">7 Days to Die<\/a><\/em>. The acquisition was announced this week, marking a significant consolidation within the independent horror game development sector.<\/p>\n<p>The move is positioned by Behaviour as a strategic step to build what it describes as &#8220;a portfolio of horror IP.&#8221; Financial terms of the deal were not disclosed. Both studios will continue to operate their existing games and support their respective player communities.<\/p>\n<h2>Strategic Expansion for Behaviour<\/h2>\n<p>Behaviour Interactive has grown substantially on the success of <em>Dead by Daylight<\/em>, a multiplayer game where one player takes the role of a killer and four others attempt to escape. The title has become a major platform in the horror genre, frequently collaborating with iconic film and game franchises. The acquisition of The Fun Pimps represents Behaviour&#8217;s first major purchase of another game development studio.<\/p>\n<p>For The Fun Pimps, the partnership provides access to greater resources. <em>7 Days to Die<\/em>, first released in alpha in 2013, is a survival horror game set in a post-apocalyptic world overrun by zombies. The game combines first-person shooter, survival, and tower defense elements and has maintained a dedicated player base through years of ongoing development.<\/p>\n<h2>Implications for Game Development<\/h2>\n<p>Industry analysts note that the acquisition follows a trend of successful live-service game developers expanding their holdings. Behaviour&#8217;s expertise in managing a long-term live game and its established publishing network could potentially accelerate development and expand the reach of The Fun Pimps&#8217; projects.<\/p>\n<p>Officials from both companies emphasized that the current development roadmaps for <em>Dead by Daylight<\/em> and <em>7 Days to Die<\/em> will remain unchanged. The teams will operate independently but will collaborate on shared technology and best practices. No layoffs or studio relocations are planned as a result of the transaction.<\/p>\n<p>The deal highlights the ongoing value of established intellectual property in the video game market, particularly within niche genres like survival horror. Ownership of proven franchises provides studios with a stable foundation for future growth and cross-promotional opportunities.<\/p>\n<h2>Looking Ahead<\/h2>\n<p>In the immediate future, players of both <em>Dead by Daylight<\/em> and <em>7 Days to Die<\/em> should not expect direct changes to game content or operations. The long-term strategy involves exploring how the combined expertise of the two studios can foster new horror-themed projects. Behaviour has indicated that further acquisitions may be considered as part of its strategy to solidify its position as a leading publisher and developer in the horror genre. The next official updates are expected to come through each game&#8217;s standard development blogs and community channels.<\/p>\n<p>Source: GamesIndustry.biz<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Behaviour Interactive, the Canadian studio behind the popular multiplayer horror game Dead by Daylight, has acquired The Fun Pimps Entertainment. The Texas-based developer is the creator of the long-running open-world survival game 7 Days to Die. The acquisition was announced this week, marking a significant consolidation within the independent horror game development sector. The move [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4215,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[388],"tags":[5236,744,4801,974,5234,5235],"class_list":["post-4214","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-games","tag-7-days-to-die","tag-acquisitions","tag-behaviour-interactive","tag-horror-games","tag-the-fun-pimps","tag-video-game-acquisition"],"_links":{"self":[{"href":"https:\/\/delimiter.online\/blog\/wp-json\/wp\/v2\/posts\/4214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/delimiter.online\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/delimiter.online\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/delimiter.online\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/delimiter.online\/blog\/wp-json\/wp\/v2\/comments?post=4214"}],"version-history":[{"count":0,"href":"https:\/\/delimiter.online\/blog\/wp-json\/wp\/v2\/posts\/4214\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/delimiter.online\/blog\/wp-json\/wp\/v2\/media\/4215"}],"wp:attachment":[{"href":"https:\/\/delimiter.online\/blog\/wp-json\/wp\/v2\/media?parent=4214"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/delimiter.online\/blog\/wp-json\/wp\/v2\/categories?post=4214"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/delimiter.online\/blog\/wp-json\/wp\/v2\/tags?post=4214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}