French video game publisher Ubisoft Entertainment SA reported a significant increase in its financial performance for the third quarter of its 2025 fiscal year, driven largely by the enduring success of its flagship Assassin’s Creed franchise. The company announced these results as part of its nine-month financial update ending December 31, 2025.
Net bookings for the three-month period rose by 12% year-over-year, reaching 338 million euros. This key metric, which represents the net amount of products and services sold digitally or physically during the period, underscores continued consumer engagement with the company’s portfolio.
Strong Performance Across Nine Months
The positive third-quarter results contributed to a robust performance for the first nine months of Ubisoft’s fiscal year. For the period from April 1 to December 31, 2025, the company’s net bookings totaled approximately 1.1 billion euros. This figure represents an 18% increase compared to the same nine-month period in the prior fiscal year.
In its official reporting, Ubisoft attributed this sustained growth primarily to the performance of the Assassin’s Creed series. The franchise, which began in 2007, has expanded into a major multimedia property encompassing numerous mainline games, mobile titles, and substantial downloadable content.
Context and Industry Position
Ubisoft’s report comes during a period of ongoing transformation and consolidation within the global video game industry. The company, headquartered in Montreuil, France, is one of the world’s largest independent game publishers, known for other major series such as Far Cry, Tom Clancy’s Rainbow Six, and Just Dance.
Financial analysts often view net bookings as a crucial indicator of a gaming company’s health, as it reflects consumer spending before accounting for certain adjustments like returns and deferrals. The reported growth suggests Ubisoft has maintained its player base and successfully monetized its live-service titles and new content releases during the latest holiday season.
Forward-Looking Statements and Expectations
While the latest figures are historical, Ubisoft’s performance will be scrutinized for indications of its trajectory. The company has a pipeline of announced titles and ongoing live-service operations that are expected to contribute to future earnings.
Industry observers will monitor the company’s ability to sustain this momentum, particularly as it navigates development cycles for new installments in its core franchises and invests in emerging gaming platforms and business models. The full-year results, expected later in 2026, will provide a more complete picture of the fiscal year’s outcome.
Source: GamesIndustry.biz
