The full performance by recording artist Bad Bunny during the Super Bowl LVII Halftime Show is now accessible for viewing on official platforms. The show took place on Sunday, February 12, 2023, at State Farm Stadium in Glendale, Arizona. The availability of the official video allows a global audience who may have missed the live broadcast to experience the musical segment of one of the world’s most-watched television events.
Details of the Halftime Show
Bad Bunny, the Puerto Rican Latin trap and reggaeton star, was a featured performer during the Apple Music Super Bowl Halftime Show. He shared the stage with headliner Rihanna. His set included a medley of his hit songs, performed in Spanish, marking a continued emphasis on Latin music’s prominence in major American cultural events. The performance was broadcast live on Fox and streamed on various official digital outlets.
The National Football League, which organizes the Super Bowl, typically releases official videos of the halftime show on its verified YouTube channel and through its media partners following the event. This standard practice ensures the content reaches the widest possible audience and remains part of the event’s official recorded history.
Cultural Significance of the Performance
Bad Bunny’s inclusion as a lead performer is seen by industry observers as a reflection of the growing influence of Latin music in the global mainstream. The artist, whose real name is Benito Antonio Martínez Ocasio, has consistently broken streaming records and chart barriers. His performance on a platform of this scale is noted for its representation and for delivering Spanish-language music to an unprecedented audience within the context of American football.
Previous halftime shows have also featured Latin artists in prominent roles, including Jennifer Lopez and Shakira, who co-headlined the 2020 show. The selection of performers is a collaborative decision involving the NFL, the halftime show’s presenting sponsor, and network producers, aiming to appeal to a diverse, international viewership.
Audience and Critical Reception
Initial viewership data from Nielsen indicated that the Super Bowl LVII broadcast attracted an average audience of over 110 million viewers in the United States alone. The halftime show segment typically retains a very high percentage of this audience. Social media reaction to Bad Bunny’s performance was immediate and extensive, generating millions of mentions and trending topics worldwide in the hours following the broadcast.
Music critics and entertainment publications provided analysis of the performance, with many highlighting its energetic pacing and the artist’s stage presence. As is customary with major televised events, reception among the general public and critics varied, covering a spectrum of opinions.
Access and Official Channels
Interested viewers can find the official high-definition video of the full halftime show, including Bad Bunny’s segment, on the official NFL YouTube channel. Clips and highlights are also available on the league’s website and mobile application. The NFL maintains strict copyright control over this footage, and full rebroadcasts are typically limited to these official channels to protect broadcasting agreements.
For archival purposes, the performance will remain available on these platforms indefinitely, barring any future changes to content licensing agreements. This ensures the cultural moment is preserved for long-term public access.
Future Halftime Show Considerations
The process for selecting performers for the Super Bowl LVIII halftime show is expected to begin in the coming months. The NFL and its partners will review potential artists based on criteria including global popularity, current musical relevance, and live performance capability. The league has not announced a timeline for revealing the next headlining act, but such announcements typically occur in the fall of the year preceding the event.
Source: Various official NFL and broadcaster communications.
